When researching and finding existing horror thriller film posters to use as potential inspiration when it comes to creating my own ancillary product, I was drawn to the range of commercial posters created for the promotion of 2013 horror thriller film 'Oculus', written, directed and edited by Mark Flanagan. However, I have chosen to focus particularly on the central film poster shown above. This specific poster stood out to me the most due to the focal image; in comparison to the other posters, the main image fills the entirety of the page, rather than the focal point being on one side of the poster.
In this poster, we can see a close up image of a woman's face, implying that she plays a significant role within the narrative. Conventionally, horror thriller posters contain dark lighting in order to create an ominous atmosphere and to instil fear within the audience. Dark lighting is most present around the edges of the image, therefore framing her face which is illuminated using brighter lighting.
White text is used throughout this poster; the film title, release date, tagline and promotional information/logos are used in a similar font, contrasting the darker colours in the background. White, although imply innocence, also connotes isolation and sets up for a divide between antagonism and the protagonists in the narrative. This makes the use of the dark lighting appear more dramatic; suggesting there will be evil and danger within the film.
The overall layout of this poster is typical of existing horror thriller film posters whereby relatively small text is used towards the top of the film poster.
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